Champions SLOW and COCOES' Online Channels through Brand Marketing strategies and Online Sales Channel Development
Plan, Execute and Manage Digital Marketing across all SEO, Social Media, Website and Email Channels of SLOW and its affiliates
Work with all stakeholders and third-party agencies to maintain SLOW and COCOES' digital presence and consistent brand messaging
Create and Maintain a regular Digital Marketing Calendar
Track Digital Campaign performance and Analyze trends and insights to optimize User Experience and Campaign Effectiveness
Create & Lead Digital Marketing Strategies
Lead Content Marketing Efforts, Oversee Influencers’ Performance
Copy Writing and Editing
Ensure Campaign Timelines are met, and the Marketing team is prepared with contingency plans.
Analyze data to evaluate the success of all Digital Marketing efforts and come up with new ideas to improve brand marketing and exposure.
Lead Market research efforts to identify trends and enhance Marketing Campaigns and SLOW and COCOES’ Brand Online
Able to create Reports and work closely with the Marketing Manager & Stakeholders
Qualifications
Minimum 3 - 5 years of experience
Experience: Proven working experience in digital marketing, with demonstrable experience in leading and managing SEO/SEM, email, social media, and display advertising campaigns.
Creativity: Highly creative with experience in identifying target audiences and devising digital campaigns that engage and motivate.
Analytical Skills: Strong analytical skills and data-driven thinking, with the ability to evaluate end-to-end customer experience across multiple channels.
Technical Prociency: Solid knowledge of website analytics tools (e.g., Google Analytics) and ad serving tools (e.g., DART, Atlas).
Project Management: Strong project management skills to handle multiple campaigns and deadlines effectively.
Communication Skills: Excellent verbal and written communication skills to collaborate with various teams and stakeholders.
